What was needed?
WALKK was too technical to explain through a feature list alone. The site needed to keep the engineering detail while making the product clear to different visitors.
A corporate website presenting WALKK through real product imagery and clear technical content.
WALKK was too technical to explain through a feature list alone. The site needed to keep the engineering detail while making the product clear to different visitors.
We placed the product at the centre of the page. Use cases, technology and product components each have a clear section, supported by real product imagery.

The product is shown in three views: sitting, standing up, assisted walking. Real product imagery explains the movement instead of a long text.


The technology is split into three columns: mechanics and ergonomics, electronics and safety, control and monitoring. Technical detail stays in short points.

Safety is a numbered list of three layers: electronic, electromechanical, mechanical. What each layer does is written beside it in one sentence.
Web design
Responsive development
Product-led content architecture